The publication Kids' Health Matters, now titled Ready Set Grow!, was declared a winner by the American Academy of Nursing at their annual Media Awards gala, held this year in Miami, Florida on November 11, 2006. This award was presented to recognize Ready Set Grow! as an outstanding publication that will increase public awareness of the value nursing plays in promoting children’s health and providing children’s health care to the public. Millions of parents will continue to learn of ways to promote their children’s health through this magazine which is being distributed to more than 1 million parents in 2006.
Ready Set Grow!, produced for the National Association of Pediatric Nurse Practitioners (NAPNAP) by CW Publishing Group, is the first publication to be written by nurse practitioners who care for our nation’s 71 million children. Pediatric nurse practitioners (PNPs) often serve as the primary healthcare provider for children of all ages, so they are perfectly positioned to educate families on how to establish healthy habits with their children. Members of NAPNAP personally hand the booklets to their patients and their families during office visits.
“We are delighted to be acknowledged by the American Academy of Nursing for our campaign to provide the best information for parents of school age children at the point of care—when the parent and child are most ready to receive relevant information about healthy habits—in primary care and other settings that children receive health care information and education,” says Karen Kelly Thomas, Executive Director of NAPNAP. “The fact that the publication is provided by their trusted nurse practitioner to extend the information provided every day is an extra bonus to the care patients receive during that visit,” Kelly Thomas continues.
Ready Set Grow! is packed full of articles on topics that NAPNAP feels are important to children’s health, such as healthy eating, snacking and exercise, tending to common childhood concerns, such as allergies and asthma, and promoting mental health and looking for signs that a child may not be physically or mentally well. The editorial content in the book is specifically written for parents of school age children and includes money saving offers for the family.
“Pediatric Nurse Practitioners are always looking for ways to provide information to families,” says NAPNAP’s President Pat Clinton, PhD, RN, CPNP, FAANP. “ Ready Set Grow! is an exceptional publication with the most up to date information for families of school age children. We’re pleased we can provide this magazine to families at no cost.”
Neil Agble, Executive Vice President at CW Publishing, explains: “This important program is made possible by the continued support of companies like AstraZeneca, Kellogg, Nestle, Target, Neutrogena, TAP Pharmaceuticals, and Sanofi Pasteur to mention a few.”
“The added benefit of helping families save money on needed items through the Ready Set Grow! program is a winwin for families and nurse practitioners,” continues Clinton, “and we are committed to continuing to help future generations of our nation’s children and their parents know how to stay healthy through programs like Ready Set Grow!.”
NAPNAP intends to reach millions more parents in 2007—and many years to come—through this program.
About NAPNAP:
NAPNAP is the only professional association that advocates for children’s health and Pediatric Nurse Practitioners in the world and who defines the future of advanced pediatric nursing practice. The mission of NAPNAP is to promote optimal health for children through leadership, advocacy, practice, education and research. NAPNAP has 7000 members throughout the country and abroad along with 50 chapters in 30 states. For more information about NAPNAP, please contact the national office at 856/857-9700, or go to www.napnap.org
About CW Publishing Group:
CW Publishing Group (CWPG), one of the largest brand publishers in the UK with offices in London and New York City, offers corporations and organizations brand-building publications to use as marketing tools. CWPG selects partners based on their name brand recognition, important editorial messages, and distribution capabilities. For more information about CWPG, go to www.cwcomms.com.
